All Purpose Storage — Site Speed Report

storeallpurpose.com — Google PageSpeed Insights + GA4 — Feb 2026

63% of website traffic comes from mobile devices. The average mobile performance score across 81 facility pages is 38 out of 100 (Poor). Zero pages pass Google's Core Web Vitals. Facility pages take an average of 9 seconds to load main content on mobile — Google's research shows this causes a 123% increase in bounce probability vs a 1-second load.

63%

Mobile Traffic

30,204 of 49,968 sessions

Mobile Score

Out of 100 (Poor)

9.0s

Avg Page Load (LCP)

Target: under 2.5s

CWV Pass Rate

0 of 81 pages pass

23.4s

Time to Interactive

Target: under 7.3s

0.018

Layout Shift (CLS)

Target: under 0.1 — PASSES

Page Load Time vs. Bounce Probability

Source: Google / SOASTA Research — "The Need for Mobile Speed" (2016). 11M+ mobile page loads.

Homepage: Mobile vs Desktop

Metric	Mobile	Desktop	Target	Status
Performance Score	42	63	90+	POOR
LCP	5.9s	1.4s	<2.5s	FAIL
FCP	3.7s	0.9s	<1.8s	FAIL
TTI	24.1s	5.2s	<7.3s	FAIL
TBT	1,631ms	1,374ms	<200ms	FAIL
Speed Index	4.9s	1.8s	<3.4s	FAIL
CLS	0.001	0.004	<0.1	PASS
FID	273ms	264ms	<100ms	FAIL
TTFB	178ms	174ms	<800ms	PASS

Key insight: TTFB is excellent (178ms). This is NOT a server problem. The bottleneck is client-side — heavy JavaScript, unoptimized images, render-blocking resources.

Top Facility Pages by Traffic

Sorted by sessions (last 90 days). Every page fails Core Web Vitals on mobile.

#	Facility	ST	Sessions	Score	LCP	TTI	TBT	Bounce

All 81 Facility Pages — Mobile Performance

Sorted by score (worst first).

#	Facility	ST	Score	LCP	FCP	TTI	TBT	CLS	Sessions

Priority Fixes

P1 — Critical

Reduce LCP from 9.0s to under 2.5s

Optimize hero images (WebP/AVIF), implement lazy loading, preload above-the-fold images, serve responsive image sizes, compress all images.

Reduce TBT from 1,212ms to under 200ms

Audit JS bundles, defer/async non-critical scripts, code-split heavy modules, remove unused JavaScript, defer third-party scripts.

Reduce TTI from 23.4s to under 7.3s

Tied to TBT. Also reduce DOM size, minimize render-blocking CSS, implement critical CSS inlining.

P2 — High Priority

Reduce FCP from 5.2s to under 1.8s

Eliminate render-blocking resources, inline critical CSS, preconnect to required origins.

Reduce FID from 330ms to under 100ms

Break up long JS tasks, reduce third-party script impact.

Already Good

CLS is excellent (0.018) — no work needed. Layout stability is solid.

TTFB is excellent (21ms avg) — server is fast. This is a front-end problem only. No infrastructure changes needed.

Estimated Revenue Impact

49,968

Sessions (90d)

2.64%

Conv Rate

$1,314

Avg Customer LTV

$140-280K

Annual Recovery

Fixing mobile speed from 9s to under 3s could recover $140,000 - $280,000/year in additional lifetime revenue from visitors who currently bounce before the page loads.